Are You In This For
The Money?
As a freelance editor, I like to know what’s going on in the
editing world – I’m a member of several editing groups – so I make it my business
to keep up with news and with blogs pertinent to the trade. I happened upon one
the other day owned by a person relatively new to the game. It’s great to see
newcomers because there are always editors retiring, and there’s always work
out there, especially if they have what it takes. What got me about this blog
piece was the blogger’s promotion of their services at a rate that ‘couldn’t be
matched by anyone else’. Not just that, but why should authors pay what could
be seen as a high rate for an edit when their novel isn’t going to make all
that much money anyway? This got me thinking about reasons for releasing novels
in the first place, and why writers should be willing to pay for a quality
service when having your novel edited.
Is the main objective of publishing your novel to make money
out of it? It’s a serious question. Are you in it for the money? If that’s the
case, what happens when your novel doesn’t sell more than a thousand or two, if
that, even with a solid marketing campaign? What happens if you don’t see a
return for the cash you forked out for professional editing, formatting, cover
design, etc? Do you keep going and put another novel out there, or do you
simply give up the ghost and return to the office, or shop, or cleaning windows
for a living?
There’s also the reality that a writer’s reputation, and their
sales, rises when they have several novels published over a number of years.
Readers might like a novel, but if there’s nothing else belonging to the author
out there they’ll simply go elsewhere, and you couldn’t blame them. So it’s not
about caving in and going for a cheap-as-you-can-get editor because your novel might
not pull in more than two or three thousand in royalties. The writing game is
not a sprint to the finish. It’s about learning your craft and applying that as
best you can to the work at hand before having it professionally edited and
prepped for publication. It’s about building your author platform and
networking across the breadth of the social-media world in order to pitch yourself
and your product to the widest possible audience, always learning as you go and
remembering to pay it forward by helping those who are coming up behind you.
I’m taking a deep breath here because ranting takes it out
of me. What was this all about? I provide a solid service, taking into account
the realities of living as a writer when determining my fee, but I don’t give
my services away, either. Why should I? I work more hours than is healthy, and
that’s definitely not going to change if I were to undercut the competition to
the extent that my rates couldn’t be matched by anyone else. If you want
quality, you pay for it – that’s how I see it. And if you care about your
novel, you’ll ensure that your editor is the best you can get, not simply
because he or she is the cheapest. Do your research and get the real deal.