Getting Myself Out There
I am known as a substantive
editor of novels, short stories, and memoirs, with an established fulltime presence
of fifteen years, with many more in writing and critique-group trenches where I
cut my critting teeth and honed my editing skills. However, I am also a writer,
and thoroughly enjoy the actual act of writing, whether that’s being buried in
first-draft creative fever or working through many rewriting phases at a slow
and meticulous rate, developing my WIP as far as I can bring it before having
one or two of my professional colleagues put it through its paces.
So, as a writer, I have many
short stories – more than enough for two collections – a veritable bucketload
of poetry, and three novels within clear sight of the publishing world.
‘So, why haven’t you been
published?’ I hear you say.
Well, over the years, short
stories and poems of mine have found a home in journals and anthologies, but
not many, and that’s mainly because I rarely submit. Why? It’s a good question.
I was chatting to a writer friend the other evening, and an interesting thought
came up that has lingered: Is it ‘enough’ to write something, or does it have
to be ‘out there’ and be read by others? While much of my writing hasn’t been
published, it has been read by the likes of alpha and beta readers, as well as
being worked through by editing colleagues, and the general consensus is that
my material is relatively strong and engaging. The main thing for me is that I
enjoy the process of writing and developing my stories, whether that be short or
long form. And it’s not unknown for me to return to one I might not have seen
in a while and come out of it smiling, having been taken back to a favourite
character and their world, or even to who I was at the particular time it was
written. A bit self-indulgent, I know, but if I don’t enjoy my own stories,
what’s the point of writing them? So, because I’m a fan of my own writing, and
people who’ve read it have a positive view, why haven’t I submitted them to the
world at large?
Where my three novels are
concerned, I could easily begin the process of querying agents. Even though
there are traditional publishers who accept unsolicited queries, they are few
and far between, and you’ll generally stand a better chance if represented by
an agent who will fight to sell your novel to the best publisher, and acquire
the best deal. But what’s the reality? The fantasy of old that you’ll land a
wonderful deal, along with a substantial advance, is that – a fantasy. These
days, you’ll be lucky, if your agent lands a publisher, to get any advance at
all, and it’s unlikely that either the agent or publisher will look at you
twice if you haven’t got a sizable and active social media presence, which you
will need to do much of your own marketing because the days of all that being
taken care of by the publisher are long gone. Today, you’ll have your spot on
the New Release shelf for a month, but then your novel will be banished to the
genre shelves, or dumped on a discount table. It’s the harsh reality of trad
publishing, and that’s without going into earning percentages, with your agent
netting 15% or more, your publisher scooping up to 30%, and the bookshop
hoovering up to 51%, leaving you with a pittance, if you’re lucky. And if you
did get an advance, you wouldn’t see another cent until your sales pass that
amount.
I know I could easily be
accused of being somewhat cynical, and you’re right, I am because I’ve heard
enough stories from trad-published writers to leave me with a sharp perspective
of that route. And I use ‘route’ on purpose, because it is just that, one route
through the forest of publishing. There are other ways to get your work out
there, and one of them is to self-publish. Now, I’ve been around long enough to
remember reading self-published novels or collections that probably weren’t
taken far beyond the first draft before being dumped on the world at large.
Apart from the undeveloped writing, the layout and formatting left a lot to be desired,
and the level of editing was nothing short of abysmal. Now, that wasn’t the
case across the board but it was evident enough to give self-publishing a bad
name, which it has had to fight tooth and nail against over the last fifteen
years or so. The great thing now is that, since the advent of the digital
world, we no longer have to rely solely on real-life markets, car-boot sales,
fetes, or side-of-the-road stalls pandering to the public to buy our books. And
with that new platform came the increased perception that readers were willing
to pay more attention to a writer who took pride in their work by offering a
fully developed story, with professional editing, clear and clean formatting,
not to mention a professionally designed cover to draw in the prospective
buyer.
Many writers now budget to pay
a reputable editor, cover designer, and company to format and upload their work
to a publishing platform, and that combined process has raised the level of
self-published work to an altogether new level. But the best thing for today’s
self-published author is the fact that they are paid so much more per sold book
than they would hope to be if they had gone the traditional route. With most of
the middle operators out of the loop, the author can earn up to 70% of the
selling price. Yes, you had to pay for an editor, cover designer, and
formatter/uploader, but the sheer satisfaction of not coming out of each sale with
the bare minimal, has to bring a smile. Of course, without a consistent
marketing campaign, you have little hope of selling outside your family and
immediate friends’ circle, so you still have to work for you. At least you’re
working for you, not the vultures lurking in the shadows.
So, my plan is to put my own
work out there, and while it may not be bought or seen by the multitudes, I
think I’ll be content enough to have it out there with the potential of it
being read. But I want to do the formatting/layout and uploading myself. Why?
Because I know writer friends who do it so why shouldn’t I? Yes, I’m a bit of a
Luddite but there are YouTube tutorials I can utilize and learn from, and I’ve
recently discovered that one writer I know teaches the finer points of the
process, no doubt including how to work with the required software. I may avail
of that option because I take in things much better face to face, or on Zoom,
as that seems to be the way of it these days – I use it myself with clients who
benefit from a close-up chat about particular editing/rewriting fundamentals.
Just writing this has left me
with a nice buzz in my belly. Of course, I should be working, but when you
think about it, this is work because I’m developing my ‘getting myself out
there’ strategy. Now I have it in my head, I’m going to set about starting my
training program. My apologies for the cynical diatribe, but I don’t regret
using you to formulate the muddle that was in my head. For too long, it has
been enough to have just written something, but that is no longer the case.
Now, it’s time to get my novels and short stories out there to the world at
large.